In today`s world, characterized by the increasing interconnection of economic and financial links between players and the creation of global supply chains, French and European companies are in fact increasingly obliged to trade and/or invest in foreign markets. Ensuring our companies have effective access to the markets of our partner countries is essential to ensure opportunities for our production and help our companies remain competitive. This is a major challenge for promoting growth and jobs in Europe. In addition, following the events of the Arab Spring, France has proposed to its European partners to start negotiations for comprehensive and comprehensive free trade agreements with Tunisia, Morocco, Jordan and Egypt, in order to gradually create a common economic area integrating these partners into the European single market. These agreements are linked to the trade pillar of the Deauville Partnership and aim to explore new perspectives for the development and deepening of trade relations with the countries of the South. Many ATRs contain elements that deepen regulatory cooperation and new market opportunities are created, even as participants address structural barriers in their own economies. Next-generation RTAs are working to go further. Countries wishing to participate in and benefit from global markets must increasingly integrate trade and investment measures into their broader national structural reforms. Indeed, countries may be able to use the current and future negotiations on the “beyond the border” regime as the engine of desired internal political reforms. The major structural question of whether, when and how to multilateralize the provisions in atRs is above all a political issue that governments must address. The government supports a balanced trade policy that guarantees Access to foreign markets for French companies, while preserving collective sensitivities and preferences and promoting compliance with the Paris Agreement. This policy has resulted in the conclusion of several recent agreements: South Korea (2009), Singapore (2012), Colombia and Peru (2012), CETA with Canada (signed in 2016, provisionally entered into force in September 2017) and the Economic Partnership Agreement with Japan (which came into force on February 1, 2019).
Negotiations are ongoing with Chile, Mexico and Mercosur, Australia and New Zealand. Speaking at the Sorbonne University on 26 September 2017, French President Emmanuel Macron spoke in favour of an open Europe that protects and can promote the economic interests of companies and ensure respect for our interests and respect for international trade rules. For many years, France, regardless of the political party in power, has adopted a policy aimed at making this country an attractive place for direct investment. France has confirmed its attractiveness: 1,300 new foreign investment decisions were recorded in 2017 and 74% of foreign business owners in France consider the country attractive (compared to 36% in 2016) (TNS-Sofres 2018 survey).